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Viewing: MBA 580 : Creating Value in Organizations

Last approved: Wed, 01 Feb 2017 09:01:13 GMT

Last edit: Thu, 12 Jan 2017 20:01:08 GMT

Catalog Pages referencing this course
Change Type
Major
MBA (Business Administration)
580
024207
Dual-Level Course
No
Cross-listed Course
No
Creating Value in Organizations
Creating Value in Orgs
Poole College of Management
Business Management (20BUS)
Term Offering
Fall, Spring and Summer
Offered Every Year
Fall 2017
Previously taught as Special Topics?
No
 
Course Delivery
Face-to-Face (On Campus)
Distance Education (DELTA)
Online (Internet)
Remote Location/Site Based
1 Park Drive, Suite 130
Durham NC 27709
Grading Method
Graded/Audit
3
15
Contact Hours
(Per Week)
Component TypeContact Hours
Lecture3.0
Course Attribute(s)


If your course includes any of the following competencies, check all that apply.
University Competencies

Course Is Repeatable for Credit
No
 
 
Steve Barr
Professor
Assoc

Open when course_delivery = campus OR course_delivery = blended OR course_delivery = flip
Enrollment ComponentPer SemesterPer SectionMultiple Sections?Comments
Lecture10050YesSections offered in Nelson Hall day and evening
Open when course_delivery = distance OR course_delivery = online OR course_delivery = remote
Delivery FormatPer SemesterPer SectionMultiple Sections?Comments
LEC10050YesRTP campus and online
None.
Is the course required or an elective for a Curriculum?
Yes
SIS Program CodeProgram TitleRequired or Elective?
20MBAMRMaster of Business AdministrationRequired
Process-based approach to creating high value in existing organizations by understanding strategy formulation and implementation. The approach also will reapplied to entrepreneurs in new venture startups as well as organizations managing innovation and technology changes. Emphasis is placed on learning by applying these processes to existing organizations through strategic management and to new business startups through entrepreneurship. Restricted to MBA students.

This course is being revised as part of the MBA curriculum changes that became effective for students matriculating in fall 2016.  The faculty decided that MBA 550 Management of Technology and Innovation should be combined with MBA 580 Global Strategy into a single course.  MBA 550 focused on startups and innovations in existing organizations, whereas MBA 580 was a basic strategy course focusing on existing organizations.  Value creation is the underlying theme behind both courses and this new version will teach students a common framework that can be applied in both existing organizations and startups.  


No

Is this a GEP Course?
GEP Categories

Humanities Open when gep_category = HUM
Each course in the Humanities category of the General Education Program will provide instruction and guidance that help students to:
 
 

 
 

 
 

 
 

 
 

 
 

Mathematical Sciences Open when gep_category = MATH
Each course in the Mathematial Sciences category of the General Education Program will provide instruction and guidance that help students to:
 
 

 
 

 
 

 
 

Natural Sciences Open when gep_category = NATSCI
Each course in the Natural Sciences category of the General Education Program will provide instruction and guidance that help students to:
 
 

 
 

 
 

 
 

Social Sciences Open when gep_category = SOCSCI
Each course in the Social Sciences category of the General Education Program will provide instruction and guidance that help students to:
 
 

 
 

 
 

 
 

 
 

 
 

Interdisciplinary Perspectives Open when gep_category = INTERDISC
Each course in the Interdisciplinary Perspectives category of the General Education Program will provide instruction and guidance that help students to:
 
 

 
 

 
 

 
 

 
 

 
 

 
 

 
 

Visual & Performing Arts Open when gep_category = VPA
Each course in the Visual and Performing Arts category of the General Education Program will provide instruction and guidance that help students to:
 
 

 
 

 
 

 
 

 
 

 
 

Health and Exercise Studies Open when gep_category = HES
Each course in the Health and Exercise Studies category of the General Education Program will provide instruction and guidance that help students to:
 
 

 
 

 
 

 
 

 
&
 

 
 

 
 

 
 

Global Knowledge Open when gep_category = GLOBAL
Each course in the Global Knowledge category of the General Education Program will provide instruction and guidance that help students to achieve objective #1 plus at least one of objectives 2, 3, and 4:
 
 

 
 

 
Please complete at least 1 of the following student objectives.
 

 
 

 
 

 
 

 
 

 
 

US Diversity Open when gep_category = USDIV
Each course in the US Diversity category of the General Education Program will provide instruction and guidance that help students to achieve at least 2 of the following objectives:
Please complete at least 2 of the following student objectives.
 
 

 
 

 
 

 
 

 
 

 
 

 
 

 
 

Requisites and Scheduling
 
a. If seats are restricted, describe the restrictions being applied.
 

 
b. Is this restriction listed in the course catalog description for the course?
 

 
List all course pre-requisites, co-requisites, and restrictive statements (ex: Jr standing; Chemistry majors only). If none, state none.
 

 
List any discipline specific background or skills that a student is expected to have prior to taking this course. If none, state none. (ex: ability to analyze historical text; prepare a lesson plan)
 

Additional Information
Complete the following 3 questions or attach a syllabus that includes this information. If a 400-level or dual level course, a syllabus is required.
 
Title and author of any required text or publications.
 

 
Major topics to be covered and required readings including laboratory and studio topics.
 

 
List any required field trips, out of class activities, and/or guest speakers.
 

No new resources will be required.

The course has two primary objectives: (1) provide students with the foundations of strategic management, which involves analyzing factors internal to the firm as well as its external environment, to make decisions about the firm's objectives and (2) introduce students to the role of entrepreneurs and how they create value by disrupting incumbent firms.  Both subjects are required in every well-regarded MBA program.  


Student Learning Outcomes

At the conclusion of this course, MBAs should be able to:


1.     Apply the Strategic Management Process (strategy formulation and strategy implementation) in established organizations and start-ups.


2.     Evaluate the changing economical, political, technological, and social environments (including recognition of and a respect for differences in individual and group values domestically and internationally) and how this impacts strategy in established organizations and start-ups.


3.     Analyze a firm’s competitive situation and isolate potential sources of a firm’s competitive advantage, using tools such as PEST analysis, Porter’s five forces and internal resource and competence analysis. 


4.     Assess the innovation process in established business and start-ups


5.     Critique one's own unique capabilities with regards to creating value.


6.     Identify, explore, and exploit emerging opportunities for value creation.


7.     Prepare and present opportunity pitches that illustrate appropriate value propositions to key stakeholders.


8.     Summarize the critical technology-product-market linkages for an organization’s success.


Evaluation MethodWeighting/Points for EachDetails
Quizzes102 quizzes
Participation10Discussion forums and in-class
Project25Group strategy project
Project30Group startup project
Other25Strategy simulation
TopicTime Devoted to Each TopicActivity
External environments1 week
Internal environment1 week
Competitive advantage2 weeks
Value creation1 week
Organizational structure and design2 weeks
Innovation and entrepreneurship2 weeks
Technologies and market opportunities4 weeks
Student reports1 week
mlnosbis 1/5/2017: The learning objectives and learning outcomes should be the same on both the syllabus and the CIM form. Make sure they match. Use stronger action verbs for the outcomes as listed on the Learning Outcomes Guidelines. The list of graded components on the syllabus should match the CIM form. Include item 14 from the Graduate Syllabus Checklist.

pjharrie 1/17/2017: There are some grammatical issues (ie, see surrounding 'reapplied') in the Course Description - rephrase for clarity as I'm not sure at all what the context actually is.
sgallen (Tue, 10 Jan 2017 21:02:18 GMT): sga 1/10/17: Corrections and updates made to incorporate feedback from Graduate School
Key: 6062